SELECTED WORK

Practical work.
Clearer measurement.

Explore implementation approaches for tracking, reporting and campaign measurement.

CASE STUDY LIBRARY

Projects and implementation workflows

Each project should be updated with real screenshots, context and verified outcomes before publication.

Tracking & Consent

Implemented a consent-aware tagging workflow with GTM and validated tag behavior.

E-commerce Tracking

Planned and validated key shopping events to improve measurement quality.

Reporting & Analytics

Designed a reporting structure for channel performance and business KPIs.

Audit & Optimization

A structured audit workflow for identifying measurement gaps and tracking inconsistencies.